Google Review
A communication technology I did not know much about was Google's search engine. At first, I thought search engines were created alongside the internet while listening to Caleb's presentation, I learned it was not like that initially. When the internet was first created files were everywhere with no specific way to reach them. Then, over time search browsers, like Archie and Aliweb launched to allow consumers to search what they needed to look for. These two applications initiated the idea of web browsing. However, there was still the issue of how to get the most efficient results. Caleb explained how WebCrawler was created and it allowed people to use keywords to find exactly what they were searching for. This was the first phase of web browsers.
Caleb explained how Google was launched in 1996 for the public to use. It was the most efficient way to
search on the web at the time and still maintains that reputation today. It was created off of already existing software, such as WebCrawler. It also used new software called PageRank. This ranked the pages to allow what would be shown first based on the user. Search engine optimization was used as well. All of these contribute to how efficient Google is. The search engine pertains specifically to that user. Google's popularity then led to deals with Apple, allowing it to be the search engine used by Safari.
search on the web at the time and still maintains that reputation today. It was created off of already existing software, such as WebCrawler. It also used new software called PageRank. This ranked the pages to allow what would be shown first based on the user. Search engine optimization was used as well. All of these contribute to how efficient Google is. The search engine pertains specifically to that user. Google's popularity then led to deals with Apple, allowing it to be the search engine used by Safari.
This ultimately changes how we interpret information. Caleb explained how easily the information is accessed; it lowers our chance of remembering information. He stated how this could change what lessons are taught in school.
Overall, this invention was something new to me. I understood that Google was not always around, but I did not know all of the details of why the search results are so accurate. Throughout, Caleb's presentation he explained the several search engine software before Google, and how Google used them to create their platform today. He went described what Google did differently too.
Sources:
Levanthal, Caleb. Search Engines Presentation
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